Quantcast
Channel: Forces of Geek
Viewing all articles
Browse latest Browse all 18500

A Fifth of John McClane...on Valentine's Day?

$
0
0
It’s perhaps the oddest movie marketing release platform ever conceived, but just in time for Valentine’s Day, Bruce Willis is back to reprise his signature character John McClane in yet another violent wrong-man-in-the-wrong-place-at-the-wrong-time action adventure, A Good Day to Die Hard.

You can be forgiven if you’ve lost count how many times Willis has played this part, as the filmmakers have mostly avoided using numbers in the titles—though they did use a numeral for Die Hard 2, that movie was more widely known simply as Die Harder.

The other four Die Hard movies all earned a sizeable chunk of their respective summer’s box office, so putting this new one out in the middle of winter seemed a perplexing idea from the moment the release date was scheduled (which, lest we forget, was before a director was even announced).

Unlike the last installment—the pussified, PG-13-rated Live Free or Die HardA Good Day to Die Hard is rated “R.” I’m encouraged to think that John McClane has reclaimed his salty tongue and ball-busting bravado without being emasculated by the Ratings Board, but we’re treading on shaky ground here: a fifth installment in a major franchise is a rare occurrence, and by the time most ongoing series get to a fifth chapter, the movies have already begun to suck.

True, we’re usually taking about a horror or slasher series or a succession of Scary Movie/Police Academy comedy spoofs nobody gives a crap about, but sometimes a more bankable and respectable franchise continues on for the long haul, and the results aren’t always pretty.

Think Star Wars or James Bond, X-Men or Fast and Furious, Rocky or the Pink Panther movies—all of which continued to evolve to five pictures and beyond, with varying results.

For a while there it looked as though we would see both Lethal Weapon 5 and Rambo 5, but while plans for those continuations are currently stalled, there apparently will be a Terminator 5 and possibly even a fifth Indiana Jones adventure (ideally executed as a motion capture epic a la Tintin).

Early chatter about development of a sixth Die Hard movie is surely pre-release publicity for Part Five, but if it’s got anything to do with how well the new movie scores, color me optimistic that A Good Day to Die Hard will avoid the trajectories of some other major—and majorly disappointing—Parts Five.

Like these:


Read more »

Viewing all articles
Browse latest Browse all 18500

Trending Articles